{"id":3383,"date":"2023-03-30T00:06:00","date_gmt":"2023-03-30T00:06:00","guid":{"rendered":"https:\/\/www.thefreemancompany.com\/sparks\/articles\/our-work\/salesforce-aws\/"},"modified":"2026-06-16T19:53:51","modified_gmt":"2026-06-16T19:53:51","slug":"salesforce-aws","status":"publish","type":"our-work","link":"https:\/\/www.thefreemancompany.com\/sparks\/our-work\/salesforce-aws\/","title":{"rendered":"AWS Re:Invent"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Connecting Through The Clouds<\/h2>\n\n\n\n<p>Salesforce and AWS partnered to create a visually stunning, nature-filled oasis showcasing their growing partnership. The exhibit featured motorized hot air balloons and an 85-foot-long hanging sign visible from all areas of the ballroom as well as immersive outdoor scenery with live plants, scenic imagery, characters, and octophonic surround sound. Silent disco presentations, F1 car displays, and custom balloon and F1 car photo opps further engaged attendees. The experience successfully generated over 7000 leads and focused on comfort and well-being while delivering relevant business information.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-2-1024x576.webp\" alt=\"\" class=\"wp-image-3687\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-2-1024x576.webp 1024w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-2-300x169.webp 300w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-2-768x432.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-2-1536x864.webp 1536w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-2-315x178.webp 315w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-2.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-3-1024x576.webp\" alt=\"\" class=\"wp-image-3688\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-3-1024x576.webp 1024w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-3-300x169.webp 300w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-3-768x432.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-3-1536x864.webp 1536w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-3-315x178.webp 315w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-3.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"575\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-4-1024x575.webp\" alt=\"\" class=\"wp-image-3689\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-4-1024x575.webp 1024w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-4-300x169.webp 300w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-4-768x432.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-4-1536x863.webp 1536w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-4-315x178.webp 315w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-4.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"575\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-5-1024x575.webp\" alt=\"\" class=\"wp-image-3690\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-5-1024x575.webp 1024w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-5-300x169.webp 300w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-5-768x432.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-5-1536x863.webp 1536w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-5-315x178.webp 315w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-5.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-8-1024x576.webp\" alt=\"\" class=\"wp-image-3691\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-8-1024x576.webp 1024w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-8-300x169.webp 300w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-8-768x432.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-8-1536x864.webp 1536w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-8-315x178.webp 315w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-8.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-10-1024x576.webp\" alt=\"\" class=\"wp-image-3693\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-10-1024x576.webp 1024w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-10-300x169.webp 300w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-10-768x432.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-10-1536x864.webp 1536w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-10-315x178.webp 315w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-10.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"575\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-11-1024x575.webp\" alt=\"\" class=\"wp-image-3694\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-11-1024x575.webp 1024w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-11-300x169.webp 300w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-11-768x432.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-11-1536x863.webp 1536w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-11-315x178.webp 315w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-11.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-9-1024x576.webp\" alt=\"\" class=\"wp-image-3692\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-9-1024x576.webp 1024w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-9-300x169.webp 300w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-9-768x432.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-9-1536x864.webp 1536w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-9-315x178.webp 315w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/03\/salesforce-awsreinvent-9.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Connecting Through The Clouds Salesforce and AWS partnered to create a visually stunning, nature-filled oasis showcasing their growing partnership. The exhibit featured motorized hot air balloons and an 85-foot-long hanging sign visible from all areas of the ballroom as well as immersive outdoor scenery with live plants, scenic imagery, characters, and octophonic surround sound. Silent [&hellip;]<\/p>\n","protected":false},"author":93,"featured_media":3101,"parent":0,"menu_order":0,"template":"","meta":{"_acf_changed":true},"case-study-category":[60],"class_list":["post-3383","our-work","type-our-work","status-publish","has-post-thumbnail","hentry","case-study-category-exhibits"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AWS Re:Invent - Sparks | Your Global Brand Experience Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thefreemancompany.com\/sparks\/our-work\/salesforce-aws\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AWS Re:Invent - Sparks | Your Global Brand Experience Agency\" \/>\n<meta property=\"og:description\" content=\"Connecting Through The Clouds Salesforce and AWS partnered to create a visually stunning, nature-filled oasis showcasing their growing partnership. 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