{"id":3400,"date":"2023-04-12T16:51:00","date_gmt":"2023-04-12T16:51:00","guid":{"rendered":"https:\/\/www.thefreemancompany.com\/sparks\/articles\/our-work\/shutterstock-sxsw\/"},"modified":"2026-06-08T21:49:40","modified_gmt":"2026-06-08T21:49:40","slug":"shutterstock-sxsw","status":"publish","type":"our-work","link":"https:\/\/www.thefreemancompany.com\/sparks\/our-work\/shutterstock-sxsw\/","title":{"rendered":"SXSW"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">A Dynamic AI Experience<\/h2>\n\n\n\n<p>Shutterstock\u2019s 20\u2019x30\u2019 exhibit at SXSW had lofty objectives: generate leads, connect with creatives, and establish the brand as a go-to partner for studios and 3D projects. The resulting dynamic experience included an iMac demo station, product demo\/lounge areas, and hosting space. A double-sided mosaic wall of monitors extended vibrant graphics from the floor to an overhead sign. A Shutterstock AI experience had guests typing in descriptive words to generate images that were then displayed on the back wall, drawing in passersby.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"1024\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-1_2023-07-25-163229_qzfz-800x1024.webp\" alt=\"\" class=\"wp-image-3678\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-1_2023-07-25-163229_qzfz-800x1024.webp 800w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-1_2023-07-25-163229_qzfz-234x300.webp 234w, 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class=\"wp-image-3675\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-3_2023-07-25-163233_crww-800x1024.webp 800w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-3_2023-07-25-163233_crww-234x300.webp 234w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-3_2023-07-25-163233_crww-768x983.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-3_2023-07-25-163233_crww-1200x1536.webp 1200w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-3_2023-07-25-163233_crww-1600x2048.webp 1600w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-3_2023-07-25-163233_crww.webp 1920w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"1024\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-4_2023-07-25-163236_rnnk-800x1024.webp\" alt=\"\" class=\"wp-image-3676\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-4_2023-07-25-163236_rnnk-800x1024.webp 800w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-4_2023-07-25-163236_rnnk-234x300.webp 234w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-4_2023-07-25-163236_rnnk-768x983.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-4_2023-07-25-163236_rnnk-1200x1536.webp 1200w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-4_2023-07-25-163236_rnnk-1600x2048.webp 1600w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-4_2023-07-25-163236_rnnk.webp 1920w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"1024\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-5_2023-07-25-163238_uhwb-800x1024.webp\" alt=\"\" class=\"wp-image-3677\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-5_2023-07-25-163238_uhwb-800x1024.webp 800w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-5_2023-07-25-163238_uhwb-234x300.webp 234w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-5_2023-07-25-163238_uhwb-768x983.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-5_2023-07-25-163238_uhwb-1200x1536.webp 1200w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-5_2023-07-25-163238_uhwb-1600x2048.webp 1600w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2023\/04\/Artboard-5_2023-07-25-163238_uhwb.webp 1920w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A Dynamic AI Experience Shutterstock\u2019s 20\u2019x30\u2019 exhibit at SXSW had lofty objectives: generate leads, connect with creatives, and establish the brand as a go-to partner for studios and 3D projects. The resulting dynamic experience included an iMac demo station, product demo\/lounge areas, and hosting space. A double-sided mosaic wall of monitors extended vibrant graphics from [&hellip;]<\/p>\n","protected":false},"author":93,"featured_media":3135,"parent":0,"menu_order":0,"template":"","meta":{"_acf_changed":true},"case-study-category":[46,60],"class_list":["post-3400","our-work","type-our-work","status-publish","has-post-thumbnail","hentry","case-study-category-events","case-study-category-exhibits"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SXSW - Sparks | Your Global Brand Experience Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thefreemancompany.com\/sparks\/our-work\/shutterstock-sxsw\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SXSW - Sparks | Your Global Brand Experience Agency\" \/>\n<meta property=\"og:description\" content=\"A Dynamic AI Experience Shutterstock\u2019s 20\u2019x30\u2019 exhibit at SXSW had lofty objectives: generate leads, connect with creatives, and establish the brand as a go-to partner for studios and 3D projects. 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