{"id":3436,"date":"2022-03-23T15:55:00","date_gmt":"2022-03-23T15:55:00","guid":{"rendered":"https:\/\/www.thefreemancompany.com\/sparks\/articles\/our-work\/salesforce-red-video\/"},"modified":"2026-06-16T21:14:01","modified_gmt":"2026-06-16T21:14:01","slug":"salesforce-red-video","status":"publish","type":"our-work","link":"https:\/\/www.thefreemancompany.com\/sparks\/our-work\/salesforce-red-video\/","title":{"rendered":"(RED) HIV\/AIDS Video"},"content":{"rendered":"\n<p>Partnering for a Difference<\/p>\n\n\n\n<p>The organization (RED) is dedicated to building better health systems that fight global pandemics such as AIDS and COVID-19. Through strategic partnerships, (RED) creates products and experiences that raise money for global health initiatives.<\/p>\n\n\n\n<p>Salesforce engaged Sparks to create a short, documentary-style film for (RED) to raise awareness of the continued fight against AIDS and the significant impact that COVID-19 has had on their work. Through very human stories captured on location, the film shows how resources from (RED)\u2019s global fund are used to combat HIV\/AIDS\u2014a crisis that disproportionately affects women and girls and has been made all the more complicated by COVID-19.<\/p>\n\n\n<p><span><\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Partnering for a Difference The organization (RED) is dedicated to building better health systems that fight global pandemics such as AIDS and COVID-19. Through strategic partnerships, (RED) creates products and experiences that raise money for global health initiatives. Salesforce engaged Sparks to create a short, documentary-style film for (RED) to raise awareness of the continued [&hellip;]<\/p>\n","protected":false},"author":93,"featured_media":3232,"parent":0,"menu_order":0,"template":"","meta":{"_acf_changed":true},"case-study-category":[43],"class_list":["post-3436","our-work","type-our-work","status-publish","has-post-thumbnail","hentry","case-study-category-content-production"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>(RED) HIV\/AIDS Video - Sparks | Your Global Brand Experience Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thefreemancompany.com\/sparks\/our-work\/salesforce-red-video\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"(RED) HIV\/AIDS Video - Sparks | Your Global Brand Experience Agency\" \/>\n<meta property=\"og:description\" content=\"Partnering for a Difference The organization (RED) is dedicated to building better health systems that fight global pandemics such as AIDS and COVID-19. 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