{"id":3437,"date":"2022-03-23T15:55:00","date_gmt":"2022-03-23T15:55:00","guid":{"rendered":"https:\/\/www.thefreemancompany.com\/sparks\/articles\/our-work\/tibco-analytics-forum\/"},"modified":"2026-06-16T21:27:58","modified_gmt":"2026-06-16T21:27:58","slug":"tibco-analytics-forum","status":"publish","type":"our-work","link":"https:\/\/www.thefreemancompany.com\/sparks\/our-work\/tibco-analytics-forum\/","title":{"rendered":"Analytics Forum"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">A Connected Virtual Conference Experience<\/h2>\n\n\n\n<p>In the face of uncertainty and rapidly changing markets, companies worldwide are investing in robust analytics to successfully harness the power of data. The TIBCO Analytics Forum (TAF) was the analytics industry gathering of the year, and with record-breaking attendance.<\/p>\n\n\n\n<p>This premier digital event showcased the insights and impact of data visionaries, and data analytic pros, and featured success stories of innovative customers from around the world. We hope the lessons they shared reverberate throughout the year in all your endeavors.<\/p>\n\n\n\n<p>Over three days, TIBCO brought together 1600 TIBCO Analytics users from the world\u2019s top energy organizations to attend various sessions about the advances of TIBCO\u2019s software offerings. Utilizing the existing platform functionality of TIBCO&#8217;s custom Virtu platform developed by Sparks, this year&#8217;s fully virtual invite-only TAF delivered on its mission to inspire, inform and lead through innovation. The rebranded Virtu platform was the best choice because we were able to take the same code base\/functionality from the brand\u2019s previous virtual event (TIBCO NOW \u201821) and update it for TAF, refreshing the code base\/functionality and creative look-and-feel\/branding.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"827\" height=\"1024\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-virtual-presentation-827x1024.webp\" alt=\"\" class=\"wp-image-3993\" style=\"aspect-ratio:4\/3;object-fit:cover\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-virtual-presentation-827x1024.webp 827w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-virtual-presentation-242x300.webp 242w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-virtual-presentation-768x951.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-virtual-presentation-1241x1536.webp 1241w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-virtual-presentation-1654x2048.webp 1654w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-virtual-presentation.webp 1920w\" sizes=\"auto, (max-width: 827px) 100vw, 827px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"827\" height=\"1024\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-breakout-sessions-827x1024.webp\" alt=\"\" class=\"wp-image-3992\" style=\"aspect-ratio:4\/3;object-fit:cover\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-breakout-sessions-827x1024.webp 827w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-breakout-sessions-242x300.webp 242w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-breakout-sessions-768x951.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-breakout-sessions-1241x1536.webp 1241w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-breakout-sessions-1654x2048.webp 1654w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-breakout-sessions.webp 1920w\" sizes=\"auto, (max-width: 827px) 100vw, 827px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"581\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-analytics-arcade-1024x581.webp\" alt=\"\" class=\"wp-image-3991\" style=\"aspect-ratio:4\/3;object-fit:cover\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-analytics-arcade-1024x581.webp 1024w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-analytics-arcade-300x170.webp 300w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-analytics-arcade-768x436.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-analytics-arcade-1536x871.webp 1536w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-analytics-arcade-315x178.webp 315w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-analytics-arcade-630x356.webp 630w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-analytics-arcade.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"931\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-sep-icymi-1024x931.webp\" alt=\"\" class=\"wp-image-3990\" style=\"aspect-ratio:4\/3;object-fit:cover\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-sep-icymi-1024x931.webp 1024w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-sep-icymi-300x273.webp 300w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-sep-icymi-768x698.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-sep-icymi-1536x1396.webp 1536w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-sep-icymi.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1365\" src=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-tibconow-virtual-event-1440\u00d71024.webp\" alt=\"\" class=\"wp-image-3989\" style=\"aspect-ratio:3\/2;object-fit:cover\" srcset=\"https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-tibconow-virtual-event-1440\u00d71024.webp 1920w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-tibconow-virtual-event-1440\u00d71024-300x213.webp 300w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-tibconow-virtual-event-1440\u00d71024-1024x728.webp 1024w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-tibconow-virtual-event-1440\u00d71024-768x546.webp 768w, https:\/\/www.thefreemancompany.com\/sparks\/wp-content\/uploads\/sites\/10\/2022\/03\/tibco-tibconow-virtual-event-1440\u00d71024-1536x1092.webp 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>TIBCO<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>This was by far the smoothest execution of a live digital show-to-date and the updated simplified approach lended to a clear user experience throughout the site.<\/p>\n<\/blockquote>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>A Connected Virtual Conference Experience In the face of uncertainty and rapidly changing markets, companies worldwide are investing in robust analytics to successfully harness the power of data. The TIBCO Analytics Forum (TAF) was the analytics industry gathering of the year, and with record-breaking attendance. This premier digital event showcased the insights and impact of [&hellip;]<\/p>\n","protected":false},"author":93,"featured_media":3234,"parent":0,"menu_order":0,"template":"","meta":{"_acf_changed":true},"case-study-category":[46,51],"class_list":["post-3437","our-work","type-our-work","status-publish","has-post-thumbnail","hentry","case-study-category-events","case-study-category-virtual"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Analytics Forum - Sparks | Your Global Brand Experience Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thefreemancompany.com\/sparks\/our-work\/tibco-analytics-forum\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Analytics Forum - Sparks | Your Global Brand Experience Agency\" \/>\n<meta property=\"og:description\" content=\"A Connected Virtual Conference Experience In the face of uncertainty and rapidly changing markets, companies worldwide are investing in robust analytics to successfully harness the power of data. 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