{"id":1447,"date":"2022-06-28T14:11:00","date_gmt":"2022-06-28T14:11:00","guid":{"rendered":"https:\/\/www.thefreemancompany.com\/sparks\/articles\/pubg-grand-finals\/"},"modified":"2026-05-26T15:38:57","modified_gmt":"2026-05-26T15:38:57","slug":"pubg-grand-finals","status":"publish","type":"post","link":"https:\/\/www.thefreemancompany.com\/sparks\/articles\/pubg-grand-finals\/","title":{"rendered":"PUBG Grand Finals"},"content":{"rendered":"<div class=\"l-block-editor\"><!--[--><\/p>\n<section id=\"The background\" class=\"c-copy-block\">\n<div class=\"c-copy-block__wysiwyg s-wysiwyg txt-18\">\n<h4>The background:<\/h4>\n<p>The biggest names on Twitch and <a href=\"https:\/\/na.battlegrounds.pubg.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">PLAYERUNKNOWN\u2019S BATTLEGROUNDS [PUBG]<\/a> pros and streamers battle it out for $300,000 at Seattle\u2019s Paramount Theater at <a href=\"https:\/\/west.paxsite.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">PAX West<\/a>. Transporting attendees to the <a href=\"https:\/\/rivals.twitch.tv\/\" target=\"_blank\" rel=\"noreferrer noopener\">Broadcaster Royale<\/a> Grand Finals I from the Washington State Convention Center is an immersive, three-block, full-scale, authentic recreation of PUBG\u2019s game experience. Once at the hot drop, fans experience the Grand Finals in a complete, Twitch\/PUBG Paramount Theater takeover.<\/p>\n<h4><\/h4>\n<h4>The transport:<\/h4>\n<p>Attendees exit the convention center and climb aboard the Vietnam vintage 6&#215;6 transport truck while a PUBG cosplay\/squad leader readies the team for the theater hot drop as they are transported three full Seattle blocks. The last leg of the mission [a 9th Ave. takeover] starts by getting past the security tower. Our gritty team is enveloped with explosive, giant red plumes from iconic PUBG supply crates as the truck traverses obstacles such as a Unimog transport truck, burned-out cars and Tuk Tuks; the entire block is an authentic recreation of game sights and sounds. PUBG cosplayers meet the transport as it pulls up to the theater and our heroic attendees disembark. A deflated parachute hangs off the edge of the marquee still connected to a PUBG supply crate on the sidewalk. The intrepid <a href=\"https:\/\/www.twitch.tv\/\" target=\"_blank\" rel=\"noreferrer noopener\">Twitch<\/a> attendees are rewarded with extra swag as they enter the Paramount Theater.<\/p>\n<h4><\/h4>\n<h4>The theater:<\/h4>\n<p>Once inside Paramount Theater, attendees experience a full Twitch and PUBG property 2D\/3D takeover from the lobby to the stage; authentic game-sourced objects such as parachutes, crates, vehicles and more. Photos ops include a game-sourced UAZ Jeep and a Twitch Prime green screen experience. Ice cream and snow cones are served from an authentic <a href=\"https:\/\/pubg.fandom.com\/wiki\/Crates\" target=\"_blank\" rel=\"noreferrer noopener\">PUBG supply crate<\/a>. Gear is available for purchase at the Twitch\/PUBG Swag Store as fans grab a seat to watch the Battle Royale action. The stage, flanked left and right by two game image 55 x 30 ft. graphic backdrops, includes a play-by-play commentator\u2019s zone with game action projected on a large center screen. A three-quarter scale PUBG paratrooper with inflated parachute hangs above the players\u2019 pods positioned in front of the stage. Players, famous and infamous, stopped by for interviews and autographs. A perfect environment that hits all the right chords for the PUBG Season 1 Grand Finals.<\/p>\n<h4>Game asset highlights:<br \/><\/h4>\n<ul>\n<li>UAZ Jeep for photo op<\/li>\n<li>969 6&#215;6 transport truck<\/li>\n<li>Unimog transport truck<\/li>\n<li>2 Tuk Tuks [auto rickshaws]<\/li>\n<li>Desert Storm Fast Attack Vehicle [FAV]<\/li>\n<li>5 supply crates<\/li>\n<li>6 parachutes<\/li>\n<li>50 tires<\/li>\n<li>20 ammo cases<\/li>\n<li>15 gun crates<\/li>\n<li>18 K rails<\/li>\n<li>5 toxic drums<\/li>\n<li>9 road closure barricades<\/li>\n<li>10 bicycle barricades<\/li>\n<li>18 barrels<\/li>\n<\/ul>\n<p><\/p>\n<h4>Social media and digital support:<\/h4>\n<ul>\n<li>Twitch Pax West Broadcaster Royal full-service social media management<\/li>\n<li>Social engagement monitoring and escalation to Twitch team<\/li>\n<li>200+ graphic &amp; animation social media assets<\/li>\n<li>Created a PUBG player card game<\/li>\n<li>PUBG-themed Easter egg scavenger hunt<\/li>\n<li>3 full-day, on-site photo and video for live social shares<\/li>\n<li>Sponsor photo capture and editing equipment support<\/li>\n<li>3-day event live social support and photo\/video coverage<\/li>\n<\/ul>\n<p><\/p>\n<h4>Experiential highlights:<br \/><\/h4>\n<ul>\n<li>4,000 attendees; Paramount Theater, Seattle<\/li>\n<li>3-day Esports broadcast on Twitch network<\/li>\n<li>Complete PUBG game-themed takeover of Paramount Theater<\/li>\n<li>Complete experiential journey design from transport to theater experience<\/li>\n<\/ul>\n<p><\/p>\n<\/div>\n<\/section>\n<p><!--]--><\/div>\n<p><!----> <!----><!----><!----><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The background: The biggest names on Twitch and PLAYERUNKNOWN\u2019S BATTLEGROUNDS [PUBG] pros and streamers battle it out for $300,000 at Seattle\u2019s Paramount Theater at PAX West. Transporting attendees to the Broadcaster Royale Grand Finals I from the Washington State Convention Center is an immersive, three-block, full-scale, authentic recreation of PUBG\u2019s game experience. Once at the [&hellip;]<\/p>\n","protected":false},"author":93,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[29],"tags":[],"class_list":["post-1447","post","type-post","status-publish","format-standard","hentry","category-brand-stories"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PUBG Grand Finals - Sparks | Your Global Brand Experience Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thefreemancompany.com\/sparks\/pubg-grand-finals\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PUBG Grand Finals - Sparks | Your Global Brand Experience Agency\" \/>\n<meta property=\"og:description\" content=\"The background: The biggest names on Twitch and PLAYERUNKNOWN\u2019S BATTLEGROUNDS [PUBG] pros and streamers battle it out for $300,000 at Seattle\u2019s Paramount Theater at PAX West. 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