{"id":1583,"date":"2020-02-06T19:00:00","date_gmt":"2020-02-06T19:00:00","guid":{"rendered":"https:\/\/www.thefreemancompany.com\/sparks\/articles\/bizbash-ces-2020\/"},"modified":"2026-05-26T15:47:09","modified_gmt":"2026-05-26T15:47:09","slug":"bizbash-ces-2020","status":"publish","type":"post","link":"https:\/\/www.thefreemancompany.com\/sparks\/articles\/bizbash-ces-2020\/","title":{"rendered":"BizBash CES 2020 Coverage"},"content":{"rendered":"<p><!----><\/p>\n<section class=\"c-copy-block py-5 2xl:py-10\">\n<div class=\"c-copy-block__wysiwyg s-wysiwyg txt-18\">\n<p>Experiences from Google, ADT, Spotify, Salesforce, and more are featured in an exclusive BizBash CES 2020 roundup. The publication highlights what it deems to be some of the buzziest booths and brand activations seen on (and off) the show floor at the 2020 Consumer Electronics Show.<\/p>\n<p>Held in the Las Vegas Convention Center and several additional locations across Las Vegas, NV, this year\u2019s<a href=\"https:\/\/cdn.ces.tech\/ces\/media\/pdfs\/2020\/ces2020_factsheet_9-23.pdf\"> 53rd annual CES<\/a> welcomes over 4,500 exhibiting companies, represents 160+ countries, hosts more than 175,000 attendees, and takes up over 2.9 million net square feet of exhibit space, living up to its reputation as the biggest technology show in the world.<\/p>\n<p>Not only do this year\u2019s highly anticipated <a href=\"https:\/\/www.techradar.com\/news\/ces-2020-day-3-all-the-latest-news-analysis-and-cool-new-gadgets\">tech announcements<\/a> (which include advancements and updates on 5G, AI, and even self driving cars) get people talking, interactive and highly immersive brand activations from some of the biggest brands in the world draw attention and drive conversation for weeks to come after the event wraps.<\/p>\n<p>The BizBash CES 2020 roundup takes a deep dive into some of the most exciting, engaging, and memorable experiences from this year\u2019s show. Check out some excerpts below of their coverage on this year\u2019s Google Assistant Playground experience, ADT\u2019s interactive booth, Salesforce\u2019s memorable presence, and an exclusive Spotify activation:<\/p>\n<p><\/p>\n<h4>Google<\/h4>\n<p>Google had one of the show\u2019s most eye-catching activations, with the two-story Google Assistant Playground spanning almost 40,000 square feet. In addition to a series of colorful outdoor slides, the first floor of Google&#8217;s space featured demos of new features and devices that were announced during the week.<\/p>\n<p><\/p>\n<h4>ADT<\/h4>\n<p>Home security company ADT worked with <a href=\"https:\/\/www.bizbash.com\/production-strategy\/experiential-activations-sponsorships\/media-gallery\/21110876\/%E2%80%9Dhttps:\/\/www.bizbash.com\/13422719%E2%80%9D\">Sparks<\/a> to create an interactive booth designed to reach millennials and new or aspiring homeowners. The vibrant space, which showcased the brand\u2019s new line of D.I.Y. security products, featured three interactive wall displays, plus a life-size kitchen set-up with a fresh-baked apple crisp activation made by \u201cMom.\u201d<\/p>\n<p><\/p>\n<h4>Salesforce<\/h4>\n<p>Salesforce\u2019s forest-inspired C.E.S. booth revolved around the idea of &#8220;trailblazers&#8221;\u2014the term the software company uses for its community of users.<\/p>\n<p><\/p>\n<h4>Spotify<\/h4>\n<p>During the week, Spotify hosted its seventh annual Spotify Supper event for more than 500 guests at the MGM Grand\u2019s Hakkasan. Designed to celebrate innovation across the tech, music, and culture industries, the evening featured a performance by Ludacris and cuisine from chefs Charleen Badman, Kwame Onwuachi, and Tim Hollingsworth.<\/p>\n<p><\/p>\n<p>To view the full BizBash CES 2020 roundup click <a href=\"https:\/\/www.bizbash.com\/production-strategy\/experiential-activations-sponsorships\/media-gallery\/21110876\/ces-2020-see-the-most-attentiongrabbing-brand-activations-from-google-pinterest-lg-and-more\">here<\/a>. <\/p>\n<\/p>\n<\/div>\n<\/section>\n<p> <!----><!----><!----><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Experiences from Google, ADT, Spotify, Salesforce, and more are featured in an exclusive BizBash CES 2020 roundup. The publication highlights what it deems to be some of the buzziest booths and brand activations seen on (and off) the show floor at the 2020 Consumer Electronics Show. Held in the Las Vegas Convention Center and several [&hellip;]<\/p>\n","protected":false},"author":93,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-1583","post","type-post","status-publish","format-standard","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BizBash CES 2020 Coverage - Sparks | Your Global Brand Experience Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thefreemancompany.com\/sparks\/bizbash-ces-2020\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BizBash CES 2020 Coverage - Sparks | Your Global Brand Experience Agency\" \/>\n<meta property=\"og:description\" content=\"Experiences from Google, ADT, Spotify, Salesforce, and more are featured in an exclusive BizBash CES 2020 roundup. 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