Salesforce Transforms MWC with Garden Oasis
Salesforce showcased an 882m² garden oasis at MWC Barcelona that offered attendees a refreshing reprieve from the bustling expo floor. They ditched the booth for a tranquil garden, where attendees enjoyed interactive kiosks, demos, and comfy lounge areas. They debuted a new digital activation called “What is Salesforce,” and the garden also had a claw machine and exclusive events. Invite-only receptions offered food, drinks, and deeper connections. The blend of nature and technology created a unique and memorable experience that reflected the company’s innovative approach to customer engagement.
