T-Mobile

Activation

NFL Takeover

The NFL Draft Experience

T-Mobile partnered with the NFL to create an unforgettable fan experience during the NFL Draft in Kansas City. We transformed the T-Mobile Center into a vibrant hub, welcoming over 800 employees and their families. Guests enjoyed a T-Mobile magenta tunnel entrance, interactive games, a DJ, food and drink specials, and photo ops with Chiefs players and cheerleaders. We also facilitated Operation Breakthrough, where attendees packed STEM boxes for underserved communities. Key highlights included a check presentation to Operation Breakthrough, a spectacular drone show at Kelce Jam, and three LED mobile billboard vehicles displaying custom T-Mobile messaging throughout Kansas City. These immersive experiences highlighted T-Mobile’s commitment to the community and its “Best Network, Best Value” messaging.

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    Cloud Next 2026

    The Opportunity Google Cloud Next 2026 had to do two things at once. It had to deliver 260 product announcements…

  • Rising 2025

    Rising 2025

    2026 Ex Awards Silver Finalist Workday Rising 2025 has been named a silver finalist for Event Marketer’s 2026 EX Awards,…

Sparks | Your Global Brand Experience Agency
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