Eight mdg clients were recipients of Grand Awards at the Trade Show Executive’s Gold 100 Awards & Summit, which recognize trade show excellence and innovation. The post Several mdg Clients Win 2026 TSE Gold 100 Awards appeared first on mdg.
mdg senior vice president, digital Laura Davidson will lead a webinar in partnership with the Society of Independent Show Organizers (SISO). The post Is Your Event in the Answer? A Commercial Guide to LLM Visibility appeared first on mdg.
Research finds attendees and exhibitors increasingly rely on people and AI to discover events, while earlier details can help organizers move prospects from “maybe” to “I’m in” DALLAS — Freeman, the global leader in events, today released its newest Freeman Trends Report, The Pre-Event Edition: How People Find, Choose, and Prep for Your Event revealing…
The agency has promoted Shauna Peters to senior vice president, operations and strategy, and Tyler Day to vice president of growth. The post Two Long-Time mdg Team Members Step Up as the Agency Grows appeared first on mdg.
New research from TFC finds that as AI accelerates, the one thing it cannot replicate is the experience of being there — and reveals how Connection, Credibility, and Conviction close the gap between knowing and believing to multiply the impact of live. Key findings: DALLAS, TX — Consumers who have attended a brand event trust…
New rules governing how AI is used in marketing are now in force on both sides of the Atlantic. The post New AI Rules — What They Mean for You appeared first on mdg.
Customizable illuminated towers combine visibility, flexibility and sustainable design to create standout branded environments DALLAS, TX — Freeman, a global leader in events, today announced Lighted Towers, the newest addition to its Lighted Collection — a growing suite of illuminated, brandable environments designed to bring visibility, flexibility and impact to live experiences. Designed to draw…
New three-tier offering delivers scalable, elevated exhibitor and sponsor experiences DALLAS – Freeman, the global leader in events, today announced the launch of Signature Turnkey Solutions, a new premium, repeatable turnkey program designed to help show organizers and corporate event marketers create more cohesive, elevated show floors while making it easier for sponsors and exhibitors…
DALLAS, TX — Sept. 14, 2026 — The Freeman Company (TFC), a collective of expert brands that deliver complex live experiences at scale, announced the appointment of Alex Leikikh as President, TFC Agency Brands, effective September 14, 2026. Leikikh reports directly to Janet Dell, CEO of The Freeman Company (TFC). The newly created role is designed to bring alignment between TFC’s agency brands, making it easier for…
Charles steps into a new and expanded role to drive client success across every Sparks partnership; Ogburn joins to bring that success to the next generation of clients PHILADELPHIA, PA (SEPTEMBER 11, 2026) — Sparks, a leading global experiential marketing agency, today announced two senior leadership appointments centered on one goal: driving client success through…