New rules governing how AI is used in marketing are now in force on both sides of the Atlantic. The post New AI Rules — What They Mean for You appeared first on mdg.

Customizable illuminated towers combine visibility, flexibility and sustainable design to create standout branded environments DALLAS, TX — Freeman, a global leader in events, today announced Lighted Towers, the newest addition to its Lighted Collection — a growing suite of illuminated, brandable environments designed to bring visibility, flexibility and impact to live experiences. Designed to draw…

New three-tier offering delivers scalable, elevated exhibitor and sponsor experiences  DALLAS – Freeman, the global leader in events, today announced the launch of Signature Turnkey Solutions, a new premium, repeatable turnkey program designed to help show organizers and corporate event marketers create more cohesive, elevated show floors while making it easier for sponsors and exhibitors…

DALLAS, TX — Sept. 14, 2026 — The Freeman Company (TFC), a collective of expert brands that deliver complex live experiences at scale, announced the appointment of Alex Leikikh as President, TFC Agency Brands, effective September 14, 2026. Leikikh reports directly to Janet Dell, CEO of The Freeman Company (TFC).  The newly created role is designed to bring alignment between TFC’s agency brands, making it easier for…

Charles steps into a new and expanded role to drive client success across every Sparks partnership; Ogburn joins to bring that success to the next generation of clients PHILADELPHIA, PA (SEPTEMBER 11, 2026) — Sparks, a leading global experiential marketing agency, today announced two senior leadership appointments centered on one goal: driving client success through…

mdg announced that its team is now LinkedIn Ads Certified — placing them among one of the 100 agencies to earn the certification. The post mdg Strengthens LinkedIn Ads Expertise Through LinkedIn Certification Program appeared first on mdg.

DALLAS, Aug. 31, 2026 — The Freeman Company (TFC), a collective of expert brands delivering complex live experiences at scale, announced the appointment of William Davenport as Chief Financial Officer, effective August 31, 2026. Davenport reports directly to Janet Dell, CEO of The Freeman Company (TFC). Davenport joins TFC from Aimbridge Hospitality, one of the…

mdg vice president, strategic account management Emily Golding will lead a webinar in partnership with the Society of Independent Show Organizers (SISO). The post NextGen Is NowGen … and They’re Rewriting the Rules appeared first on mdg.

DALLAS, TX — August 24, 2026 — The Freeman Company (TFC), a collective of expert brands that deliver complex events at scale, announced that two of its brands, Freeman and Sparks, earned top honors at EXHIBITOR Magazine’s 23rd Annual Corporate Event Awards.   Sparks captured the Judges’ Choice Award — the competition’s top honor — in the…

At Fanatics Fest NYC, The Freeman Company (TFC) brought together expertise from 3D Exhibits, Alford Media, BaAM, Color Gamut, Freeman, Sparks, and Studio Blue to help deliver one of the world’s largest sports fan experiences across seven stages and a show floor roughly the size of 15 football fields  NEW YORK — Fanatics Fest NYC has become one…